KI:ARENA 2026
📅 Tuesday, 30 June 2026 → Wednesday, 1 July 2026
KI:ARENA 2026 — Germany's conference for AI in corporate communications & marketing, Cologne, 30 June–1 July.
KI:ARENA 2026 takes place 30 June–1 July 2026 in Cologne (Mercure Hotel Severinshof), organised by the SCM – School for Communication and Management. It is Germany's dedicated conference for artificial intelligence in corporate communications and marketing.
What you gain & who presents
The format mixes keynotes, real-world best cases, hands-on masterclasses, workshops, expert talks, a World Café and software demos — concrete, practice-first, with structured networking. Speakers come from the comms and marketing front line: Commerzbank's newsroom, bonprix (AI content creation), Edelman, FTI Consulting, movingimage, Tibber and SIGNAL IDUNA, covering AI content, targeting, measurement and the cultural change AI brings to teams.
Where it fits
Communications and marketing are among the functions most disrupted by generative AI. KI:ARENA is where German-speaking practitioners learn what actually works in production — useful for comms leaders, marketers and agencies turning AI from buzzword into workflow.
